“A gift so precious, you can only offer it once” was the promise Cryosave, a Swiss multinational and global leader in stem cell banking, made to hundreds of thousands of new parents. For a few thousand francs, the company offered to store their newborn’s umbilical cord blood, an insurance policy against more than 80 illnesses, a safeguard for the future. But behind the brochures lay marketing schemes, hidden commissions, and... see more